36 Please remember to mention OVL when responding to adverts Wilde Aparthotel London, The Strand Travel writer and blogger Katie Gregory stayed at the stylish serviced apartments. Here’s what she thought… E ver stayed in an aparthotel? I hadn’t, until I arrived at the new Wilde Aparthotel on London’s Strand a few weeks ago. The clue is in the name when it comes to these apartment- hotel hybrids, which are better known as serviced apartments and popular with business travellers. But the Wilde promised something a little different – from intelligent in-room tech to Oscar Wilde- inspired interiors – so we popped in to have a look around. The aparthotel concept: local living with peace of mind The thinking behind the property, which is developed by Dublin-based company, Staycity, and the first of several Wilde properties they’re due to open in the UK and Europe, is to bridge the gap between an Airbnb and a luxury hotel. It’s a taste of local living for people who want that residential feel – like you’ve got your very own London bolthole – but with an added dose of luxury. Traditional elements of a hotel have been stripped back in favour of a more streamlined approach, so there’s no restaurant or bar. Arriving through the building’s big black doors on Adam Street, which is about 20 seconds off The Strand, we found two touch-screens to check ourselves in. There’s a member of staff on-hand here 24 hours, so you get hotel-style security, but it’s all very informal. There’s no bellboy or sharp-suited concierge in sight, just a friendly lady who helped us check in via a staff computer hidden in the wall and chatted to us about where to eat that night. Travel UK